Bodmin College Magazine
The primary target audience is students for
both genders 11-19 ages.
The secondary audience is teachers,
parents, governors, etc.
Masthead
The masthead does not stand out from the
background. The colours are dull and doesn’t stand out from the leafs. The
masthead is also to small and should take up about 1/8 of the page instead of
it being small like it is. In short it is not set for the target audience as
the colours are to dull and do not stand out.
Layout
The layout is poor it has three main
pictures, having one main picture would be better with text around the side and
also maybe have some minor images. It should have some text to tease the target
audience in to reading the magazine. The images are also very poorly taken long
shots.
Colour
There is too much colour in the images
making them not contrast with the text (3/5 colours). With the white writing of
the text it is hard to read especially the bold writing in the middle. The
middle part of the magazine isn’t even readable. The text doesn’t suit the
target audience as there are too many colours (to much stuff happening).
Imagery
The quality of the images are awful. They
are all long shots and are blurred which can make the images hard to see and
make out. The purple smoke down the bottom defiantly doesn’t suit the image as
it makes the kids look ill. They should have other images for example more
sports or older students, as this would relate to a higher target audience.
Typography
There isn’t much text on the front cover.
There isn’t even a main story to tell the audience what is in the magazine and
what it is about. They have got a title that said about the dance platform
which rules out most of there target audience, as if you didn’t get involved
(in it or watched it) you aren’t going to want to know about it or else you
would have gone to see it.
Conclusion
I believe this front cover is really below
average as the images are very poorly taken and the writing does not relate to
the target audience. I can barely read the writing, which doesn’t make it stand
out from other front covers.
Proficient/basic research into similar product.
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