Tuesday, 25 September 2012

Film poster analysis - The Final Destination

The film poster of the horror 'The final destination' is used to promote the film to the audience and tease them into wanting to see it. This links to the theory of Blumer and Katz where the audience can escape from reality and place themselves into the shoes of the characters in the film. At the top of the page we can see the caption 'Rest in pieces'. This relates to the image below the text really well as it shows a skull with smashed glass around it. The typography of the caption is written in simple text and has adopt the white writing on a black background. This makes the text stand out towards the audience, as it makes it easy to read.
 
Below the caption is the image that I described above. It has been created by using Photoshop CGI. The image is very dark around the edge of the skull which could link to isolation of the key characters/death. The skull also connotes that the film is about death. However the skull itself has definatly been edited to stand out more by adding a bright white. The smashed glass as I've mentioned above relates to the caption 'Rest in pieces'. The skull could connote to the audience that there is no way the actors can escape death.
 
The title 'The final destination' is below the image. The text again is very simple written in white on a black background, which makes it easier for the audience to read. The text has been given an extra special effect with an inner glow so again it stands out on the poster. Even the film title 'The final destination' connotes death to the audience, saying its the last stop in life. Underneath the title there is more typography saying 'Death saved the best for 3D'. This text gives the audience information that the film will be in 3D which may explain why the glass is coming towards you in the image.
At the bottom of the page there is the date telling the audience when the film is coming out. This pieceof typography is in red which relates to the audience as it is a unisex colour. The red could also connote to blood connoting even further death again. Finally there is 'The final destinations' website, which the audience can get more information on the film from or even leading to more promotion products for example film trailers. Also in the bottom right corner there is the companies logo which is selling the company to the audience. Enticing the audinece to look at more productions of theirs. There are no credits added to this poster so not telling the audience who is acting or involved in the film.


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