Many recent improvements in technology have made it easier to edit/produce video content. We can even get close to the same standard of an actual film production company. Apple macs have allowed us to gain the equipment to produce and edit such things as sound, video and images on programs such as garage band and final cut pro. We can even edit images to a very high standard that they can corrupt people, an example of this is a person that looks really fin (Which has been edited on a mac) who actual isn't so can make girls/boys do extreme stuff to become like the model. This is easily done on Photoshop however people still believe that these are true images. We have even improved our camera quality for reording moving images. They apear much more clearer and detail now in HD quality. Many of this equipment isn't very expensive and is available to many people around the world. This is a key factor in why I choose to create a film trailer as it seemed a lot of fun and we now have the equipment to create such a product in a high quality standard.
Film trailers are much easier to distribute to audience now than what they were ten years ago this is because over the last decade many people have started to use the internet and go on sites such as Youtube and Social websites such as Facebook. Social networking sites can be used to share things you find interesting for example a new film trailer that has been distributed on Youtube. This makes it easier for the disributor to distrubute their film thus the advance in technology has helped them. Also technologies such as Final cut pro, Phtotshop have become updated and easier to use for the audience thus making it easier to go into film production as people can edit what they are creating for example a film trailer or a short movie.

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